Search engine optimization (SEO) is the process of improving the volume and quality of traffic to a web site from search engines via "natural" ("organic" or "algorithmic") search results. Usually, the earlier a site is presented in the search results, or the higher it "ranks," the more searchers will visit that site. SEO can also target different kinds of search, including image search, local search, and industry-specific vertical search engines.
Web Hosting is a type of Internet hosting service that allows individuals and organizations to provide their own website accessible via the World Wide Web. Web hosts are companies that provide space on a server they own for use by their clients as well as providing Internet connectivity, typically in a data center. Web hosts can also provide data center space and connectivity to the Internet for servers they do not own to be located in their data center, called colocation.
Meta Tags are HTML or XHTML elements used to provide structured metadata about a Web page. Such elements must be placed as tags in the head section of an HTML or XHTML document. Meta elements can be used to specify page description, keywords and any other metadata not provided through the other head elements and attributes.
RSS is a family of Web feed formats used to publish frequently updated works—such as blog entries, news headlines, audio, and video—in a standardized format.. An RSS document (which is called a "feed", "web feed" or "channel") includes full or summarized text, plus metadata such as publishing dates and authorship. Web feeds benefit publishers by letting them syndicate content automatically. They benefit readers who want to subscribe to timely updates from favored websites or to aggregate feeds from many sites into one place. RSS feeds can be read using software called an "RSS reader", "feed reader", or "aggregator", which can be web-based or desktop-based.
Domain name, a common network name under which a collection of network devices that are organized (example.com, for example)
Online shopping is the process consumers go through to purchase products or services over the Internet. An online shop, eshop, e-store, internet shop, webshop, webstore, online store, or virtual store evokes the physical analogy of buying products or services at a bricks-and-mortar retailer or in a shopping mall
An Electronic Mailing List (sometimes written as elist or e-list) is a special usage of e-mail that allows for widespread distribution of information to many Internet users. It is similar to a traditional mailing list — a list of names and addresses — as might be kept by an organization for sending publications to its members or customers, but typically refers to four things: a list of e-mail addresses, the people ("subscribers") receiving mail at those addresses, the publications (e-mail messages) sent to those addresses, and a reflector, which is a single e-mail address that, when designated as the recipient of a message, will send a copy of that message to all of the subscribers.
Web Forms are interactive forms to gather information, subscribe from a webpage
E-mail marketing is a form of direct marketing which uses electronic mail as a means of communicating commercial or fundraising messages to an audience. In its broadest sense, every e-mail sent to a potential or current customer could be considered e-mail marketing. However, the term is usually used to refer to:
- sending e-mails with the purpose of enhancing the relationship of a merchant with its current or previous customers and to encourage customer loyalty and repeat business,
- sending e-mails with the purpose of acquiring new customers or convincing current customers to purchase something immediately,
- adding advertisements to e-mails sent by other companies to their customers, and
- sending e-mails over the Internet,
Bandwidth refers to bandwidth capacity or available bandwidth in bit/s, which typically means the net bit rate or the maximum throughput of a logical or physical communication path in a digital communication system.
Web Space is the amount of memory available on a web server for the use of a Website
Email Boxes are a unique email address to which emails are delivered
An autoresponder is a computer program that automatically answers e-mail sent to it. They can be very simple or quite complex
Distribution list is a term sometimes used for a function of email clients where lists of email addresses are used to email everyone on the list at once. This can be referred to as an electronic mailshot.
Forwarders can redirect emails to another defined email address
Catch-all for email, usually refers to a mailbox on a domain that will "catch all" of the emails addressed to the domain that do not exist in the mail server. Configuring a catch-all address can help avoid losing emails due to misspelling.
Junk Mail Filter is the abuse of electronic messaging systems to indiscriminately send unsolicited bulk messages. This filter is driven by certain words or phrases that stops the email being passed to the Mail Box
SSL: Transport Layer Security (TLS) Protocol and its predecessor, Secure Sockets Layer (SSL), are cryptographic protocols that provide security and data integrity for communications over TCP/IP networks such as the Internet.
Search Engine Submission is how a webmaster submits a web site directly to a search engine. While Search Engine Submission is often seen as a way to promote a web site, it generally is not necessary. Because the major search engines like Google, Yahoo, and MSN use crawlers, bots, and spiders that eventually would find all by themselves most web sites on the Internet.
Web Optimisation is the process of modifying a system to make some aspect of it work more efficiently or use fewer resources. For instance, a computer program may be optimized so that it executes more rapidly, or is capable of operating with less memory storage or other resources, or draw less power. The system may be a single computer program, a collection of computers or even an entire network such as the Internet. See also algorithmic efficiency for further discussion on factors relating to improving the efficiency of an algorithm.
(SEO) is the process of improving the volume and quality of traffic to a web site from search engines via "natural" ("organic" or "algorithmic") search results. Usually, the earlier a site is presented in the search results, or the higher it "ranks," the more searchers will visit that site. SEO can also target different kinds of search, including image search, local search, and industry-specific vertical search engines.
iSocial Media Marketing is primarily internet-based but also ties in with non-internet based methodologies such as word of mouth advertising. Social media marketing is the process of promoting a site, business or brand through social media channels by engaging and interacting with existing consumers or potential consumers. The term most often refers to activities that are used to enable marketers to build links, attention and receive large amounts of traffic for their company or site.
Database Function: Data bases may be used along with a server side program to store and use data for: Passwords, client info, stock and prices control
ISP is the company hosting your website
The term "Web 2.0" describes the changing trends in the use of World Wide Web technology and web design that aim to enhance creativity, communications, secure information sharing, collaboration and functionality of the web. Web 2.0 concepts have led to the development and evolution of web culture communities and hosted services, such as social-networking sites, video sharing sites, wikis, blogs,